Apartments & Developments has become one of Australia’s leading storytellers in property.

A place where creativity, authenticity, and design converge. Founded in Melbourne and led by Jordy and Tom, the company connects developers and agents with a mission to help sell off the plan developments.

Our collaboration began from a shared belief that great developments deserve to be understood through the eyes of their creators. Together, we helped shape “Behind The Developer” a cinematic series that celebrates the people shaping Australia’s built environment. Each “hero” is carefully chosen by the AD team for their ability to inspire success both within and beyond real estate.

Reece and Clinton have led the pre-production and production, travelling the east coast of Australia to meet these remarkable individuals. Edited by Shaun, the series see a unique feel where each story revealed something timeless and inspirational. Supported by Kate and Tom, the format evolved into a defining voice for AD Group: human, cinematic and deeply intentional.

Today, that mission continues, to bridge story and substance, to connect inspiring stories with new audiences. It’s a reminder that behind every development is someone chasing a vision, shaping a legacy, and contributing to the character of our cities.

When storytelling is done with integrity and beauty, it helps builds connection.